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Rare aesthetic TikTok trend tapping into childhood nostalgia
Thousands of people on TikTok are sharing nostalgic childhood experiences with the caption "Rare aesthetic".


Mornin' Girl and the Snapchat filter characters taking TikTok by storm
British TikTok creator Nina Humphrey is building a huge audience of devoted fans for a cast of comedy characters based on Snapchat filters.


Americans discover Black Scottish TikTok – meet their new heroes
Black Scottish creators on TikTok have been reacting with friendly humour to astonished Americans suddenly discovering they exist.


The TikToks showing why so many are obsessed with KPop Demon Hunters
Animated Netflix film KPop Demon Hunters is the viral pop culture hit of the summer – with its songs like Golden and Soda Pop inspiring lots of TikTok trends.


Brands tap in to the overnight social media fame of the Ibiza Final Boss
Partying Brit Jack Kay has become an overnight social media superstar after being dubbed the "Ibiza Final Boss".


Viral bunnies on a trampoline video – "The first AI that has ever got me"
A realistic doorbell camera video of bunnies bouncing on a trampoline has gone viral and is making people question their ability to spot AI.


Fibremaxxing – the latest buzzword for TikTokers talking about the health benefits of fibre
The term "fibremaxxing" has become a big talking point largely though news media picking up on the growing interest on TikTok in the dietary importance and benefits of fibre.


"Now THIS is influencing" – F1 team give TikToker’s dad VIP treatment
The BWT Alpine Formula 1 racing team won a lot of new fans this week after giving a TikToker’s dad a surprise VIP paddock experience at the British Grand Prix.


"Nothing beats a Jet2 holiday" meme hits a million videos on TikTok
An excited voiceover to a Jet2 advert has taken off as one of the biggest sounds on TikTok over the last few months – and has now been used in a million videos.


Why using an em dash in your writing makes people suspect you’ve used AI
A TikToker called Sawyer has gone viral with this video saying he failed an assignment because he used the em dash – which his professor said was a giveaway that he’d used AI.
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